The largest business association in the world is making blockchain innovation accessible to its 45 million registered users. This includes McDonald’s, PayPal, Coca Cola, Fedex, and Amazon. International Chamber Of Commerce (ICC) encourages blockchain adoption among its 45 million members.

 

The 100-year-old organization has joined forces with Singapore-based blockchain startup Perlin. This will connect to Perlin’s blockchain platform and benefit from the application of the nascent technology.

 

International Chamber Of Commerce (ICC) encourages blockchain adoption among its 45 million members. As per the announcement, Perlin will offer complimentary access to its blockchain platform during the preliminary stages of the project. It will focus on “practical, efficient and scalable blockchain traceability and transparency systems for value chains”.

The secretary general of the ICC, John Denton, said:

“In collaboration with Perlin, we can help facilitate practical and truly disruptive transformation for businesses across every conceivable industry sector.”

Perlin is as of now collaborating on a project with practical sustainable materials maker Asia Pacific Rayon (APR). The pilot, called “Follow Our Fiber,” has the goal of providing customers across the supply chain, transparency to APR by giving them access to screening key phases of production from planting to conveyance.

The company said that in order to guarantee that APR is in compliance with governing regulatory and industry-based standards and accreditations, the pilot will give “permanent data on a secure blockchain database”.

Including the ICC’s Business Action to Stop Counterfeiting and Piracy (BASCAP) initiative, which was created to raise awareness of the “economic and social harm” of counterfeiting and piracy, the Paris-based organization and Perlin are also partnering on other various other projects.

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